I have received offers of Pre launch by Pride at Dhanori, a township in 380 acres at the rate of Rs4500 (10% discount in pre pre launch), booking amount only Rs 36000 parking, infra charges, service tax, VAT, stamp duty and registration extra. Please shed some light on the Builder, Project and the area.


Pride Aashiyana, Lohegaon, Dhanori : Built over a magnificent 10 acre plot that overlooks the hill, Pride Aashiyana seamlessly integrates space, style, comfort and all the other elements of a luxurious residence, that is so important for modern day living. Pride Aashiyana is brought to you by Pride Housing, a world class property development conglomerate, that is changing the cityscapes of Pune and Bengaluru with its bold new designs, high engineering, ethical standards and professional outlook. It is no wonder that Pride Housing is a preferred partner for local and international corporates, IT and ITES companies, business owners and home buyers.

Property rate and all inclusive (approx) prices at Pride Aashiyana Lohegaon Dhanori:
1) Rs. 2,500 per sq.ft. for a garden facing flat.
2) Rs. 2,600 per sq.ft. for a non garden facing flat.
3) 1 BHK Flat for Rs. 16 lakhs
2) 2 BHK Flat for Rs. 26 lakhs
3) 3 BHK Flat for Rs. 34.5 lakhs

Site and booking office of Pride Aashiyana Lohegaon Dhanori:
Site Address: S no 284, Dhanori – Lohegaon Road, Dhanori, Pune: 411032
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  • Not much known at this point of time, but it is a planned SEZ area, and IT parks will be there.
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  • Thats great ... If IT/SEZ is started in this area Dhanori will hot destination for investors.

    Where is the sales office. is this sample flat ready ...?
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  • Searchnest -Their sales office is at site, and currently it sales is on the basis of invitation. Sample flat is still not ready, work is in progress at the site for sample flat.
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  • Originally Posted by searchnest
    Thats great ... If IT/SEZ is started in this area Dhanori will hot destination for investors.

    Where is the sales office. is this sample flat ready ...?


    It's pre pre launch i.e. finding a bakra even before the menu is printed for serving mutton biryani :)
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  • Originally Posted by searchnest
    Thats great ... If IT/SEZ is started in this area Dhanori will hot destination for investors.

    Where is the sales office. is this sample flat ready ...?

    Lol - head to Alandi, and then from there head towards Charoli village. Ask for directions to this venue, and someone might point out the empty dry lands with a thin broken wall and a sleeping guard next to a board that says "Property of Pride Purple group"

    Hope you got the idea. There is no "sample flat". There is no "Soft city booking office". Nor is there any construction started, nor a proper access route.

    They are using Pride Aashiyana's sales office as a launch place.
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  • Originally Posted by buyer2013
    Not much known at this point of time, but it is a planned SEZ area, and IT parks will be there.


    Do you have any document/pamphlet/brochure that states this information about SEZ area & IT parks? Planned city can be given clearance, but SEZs take a lot of approval - someone would have found info in the public domain if this was the case.
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  • Will try to get that!

    BTW, Alandi is the wrong way. This property is next to Sharad Pawar School/ DY Patil College, 500 mtr from Pride Aashiyana.

    If you visit the site, quite a few activities are going on, Work is in progress for almost 10 buildings, sample flats will be ready in next 20-30 days, structures are erected.
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  • Originally Posted by ninjatalli
    Lol - head to Alandi, and then from there head towards Charoli village. Ask for directions to this venue, and someone might point out the empty dry lands with a thin broken wall and a sleeping guard next to a board that says "Property of Pride Purple group"

    Hope you got the idea. There is no "sample flat". There is no "Soft city booking office". Nor is there any construction started, nor a proper access route.

    They are using Pride Aashiyana's sales office as a launch place.


    They are doing this drama (of not using any adverts and routing inquiries via brokers) to push up the rates by creating artifical demand..each broker/agent is bound to lure some bakras and no wonder they will easily get 300-400 people with interest in the project.
    Next they will launch an Ad saying launching 2nd building due to huge demand by increasing rate by 10-20%.

    Predictable tactics and guys who jump on initially do it solely on the basis of greed...without knowing that they are infact a party to the stpuid tactics.
    Everytime a builder does this, he finds some gullible guys who get caught due to their greed and never pass on their stories to others......:bab (63)::bab (45):

    48 lacs for 1000 sq ft 2 BHK which may not be there atleast for next 3 (i would say 5) years!! Whoever said bulls are dead..didn't know where to look!
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  • There was a huge crowd of potential buyers on day of launch.

    God help people who hurry and invest and then repent in leisure.

    Haste and greed are not the way to make successful investments.

    This project will take years to complete,but when completed it will boost Dhanori area.
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  • Just a doubt...

    We saw the area 2 or more years back, when it was complete barren land. They have similar way soft launched Park springs(not exactly like this, but we went there thru some reference). The rate was 2800-2900 or so. Today they said its rate its 4200 psf.

    Pride Ashiyana and Park springs is complete and looks decent...
    If same way the price for flat is 3737 psf(where constructed buildings have 4200 psf), then isnt it good deal?

    A buyer is always in dilemma...last 10yrs we are listening that bubble will burst, but it is not yet seen.
    Last 4 yrs we are planning to buy some property, hoping the recession, bubble burst will make it easy to buy something.
    Only positive thing is we couldnt see much appreciation in rates in last 1 yr.

    If investors keep on investing at such rates, why they will reduce cost? And why even builders, if they are getting buyers?

    Just a doubt, plz throw some more light.
    If anyone invests, what bad can one expect?
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  • Rs 48 lacs for 2 BHK under booking and possession in approx 36 months is equivalent to 2 BHK at Rs 65 lacs under ready possession , so now compare those areas where 2BHK flats are available under ready Possession for 65 lacs with CHARHOLI.
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  • Originally Posted by DVMVVM
    Just a doubt...

    A buyer is always in dilemma...last 10yrs we are listening that bubble will burst, but it is not yet seen.

    10 years ? Are you sure ? There was no bubble 10 years back to burst.
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  • Originally Posted by anildc
    Rs 48 lacs for 2 BHK under booking and possession in approx 36 months is equivalent to 2 BHK at Rs 65 lacs under ready possession , so now compare those areas where 2BHK flats are available under ready Possession for 65 lacs with CHARHOLI.


    Right- Agree... Most ppl who go for this option cant think of 65L now....Its out of reach for them....
    One who can afford 65L flat will either go for Viman nagar/ Vadgaon sheri or can buy 3BHK in such projects.

    About Charholi/ Site, its pretty much Dhanori/ Lohegaon- near to Sharad Pawar school. Being in PCMC limits, broker says its better than PMC(god knows what that means). Its one end is 6 km away from airport, so proximity to Pune is also there.

    It is rightly pointed out about SEZ, no such declaration is known and not so easy for approvals, so Pride should not make such tall claims.
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  • Originally Posted by realacres
    10 years ? Are you sure ? There was no bubble 10 years back to burst.


    Rightly pointed out, Its not "Bubble"... for last 10 yrs...

    I mixed up 2 things- We are watching rates for last 10 yrs, by hoping, there will be some year when RE will be affordable... last few years (atleast 3?) listening that rates are going to slash, but not heard of it for any single area/ project ...

    Thanks for pointing out!
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